Branding is the first, and most important step in marketing. The right branding guidelines will define everything about your business, from your website to social media, all the way to your business cards and brochures.
Besides embodying the personality of your business, it’s the first touchpoint between you and your customer and gives your client an idea of what to expect from your company.
The right branding guidelines will indicate how effective your future marketing campaigns are and how memorable your business is in the eyes of your target audience. Our team of expert marketers is here to study your industry and competition to design the ultimate branding package for you. Let Puzzle Media help you distinguish yourself in your industry and elevate your business.
At Puzzle Media, our mission is to help businesses define and refine their brand identity through comprehensive brand development services. As an award-winning Canadian branding agency based in Toronto, we are dedicated to guiding our clients through a proven process that includes logo design and development, name creation, brand positioning, and more. Our team of experts is skilled in the use of typography, integrated communication, and marketing strategy to craft a cohesive and impactful brand that resonates with audiences and sets the foundation for future success. Whether you’re launching a new business or looking to refresh your existing brand, we have the experience and expertise to help you stand out in today’s crowded market.
A complete branding package could consist of many stages and deliverables.
However, one step that always seems to be forgotten and might even be the most important step is the research and strategy behind the design.
A logo, colour palette and mood board of a brand can be the most eye-catching and stunning collection but you have to always ask yourself, whose attention are we seeking? A logo might be appealing to you, but is it appealing to someone 10 years older than you or someone 20 years younger? is it appealing to someone with totally different life experiences?
After branding research and strategy are done we have the basis to design your brand’s visual identity. The visual identity includes assets include logo, mood board, colour palette, typography, iconography and guidelines.
A branding package is a set of digital and physical resources developed to establish a brand’s image. Each item in the package reflects the desired style that brings together a company’s assets and communicates a cohesive message across channels.
Brand Vision’s design team is eager to create the perfect branding material package for your business. From typography packages to colour pallets, all the way to your email marketing and social media templates – contact us to see how we can help!